Pier Donato Vercellone

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Name: Pier Donato 
Surname: Vercellone 
Role: Chief Communication Officer
Nationality: Italian
Pier Donato Vercellone is a communication expert with extensive experience in building reputation and promoting brands. He currently heads Juventus’ Communications Department, after serving as Chief Communications Officer of AC Milan from 2020 to 2025. Previously, he held senior positions at Sisal Group, the Municipality of Milan, and Telecom Italia, following a career that began at Nike, both in Italy and at the European level. He is a professor at Università Cattolica, he was President of FERPI (the Italian Public Relations Federation) from 2016 to 2019.